Incremental Project With Fora Form: Popcorn II

At the core of the circular economy are the new business models. The idea of renting things rather than buying things, the idea of reuse rather than throw away. When businesses go from offering a product to offering a service, it becomes a huge switch in how the business makes money. And providing the most long-lasting products are now in the best interest of businesses.

Instead of choosing materials that are making the products as cheap as possible, they have to make choices that increase the longevity of the products, by using materials and production methods that make them long-lasting.